Mickey Alum Khan, Mobile Marketer,
Will Mobile Help Democrats Tip the Election?
A good article from Mickey Alum Khan on how politics, Barack Obama and John McCain, have embraced mobility.
“These numbers speak to the growing maturity of mobile as a mass outreach tool, both for marketing and political purposes. The Obama campaign has understood that in ways the McCain effort hasn’t – at least based on the evidence of mobile media promotion and outreach.”