Politics’ Next Step? Donations Go High Text

AP- Rob Runyan

“An unprecedented number of small contributors demonstrates the potential for small text-message donations. The convenience of replying to a text to give money is a great way to reach young people.
Nearly 10 % of 18-to-29-year-olds reported contributing to a campaign in 2008.”

Related articles: Best Practices: Mobile Politics 2008 – Barack Obama Leads, Mobile Politics.

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